Sunday 12 December 2010

Poster Research



Before i started to research i thought about the types off films that were similar to "SWITCH" and i found that though out post production the film "Hangover" forever popped up in my head, So i researched "Hangover posters" and this poster came up i like it as it uses minimal text and the character is the centre of attention which is good to signify importance within relationship to the film. i also like the idea of using a caption line the purpose of this to give the audience a clue to what the film is about without giving it completely away.



i found some other posters which were similar to the first one i found i also like these ones as they kept the continuity of the posters similar just using different characters and different captions i found this very funny which is also a hint that the film is a very humorous film, i also found that the facial expressions of each character are completely different this gave a sense of the character personality which also created a humorous factor.



I also found this image which i love the border as it pulls everything together and give the film the look of a high production film, it also adds to the world of the film as it gives the feel of being cool and money with the idea of having light bulbs
which suggest hollywood.



I also thought about researching billboards for "Hangover" and managed to come across this image i thought the random objects within the poster gave clues which suggests the plot of the film, this is very significant in "SWITCH" as many schemes are planned within the film and are not the most obvious ways of making money.




Another movie that reminds me of "SWITCH" is "White Chick" as there is a double act and one character is more dumb than the other. This poster also includes a simplistic layout with the main characters in the centre of the poster.

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